- Thoroughly understand your objective
- Make your expectations clear
- Start as you mean to go on
- Recognise achievement and never ignore failure
- Know about and care for your people as the diverse and wonderful individuals they are
- Be friendly but not a friend
- Handwritten ‘thank yous’ are powerful, smiles are magical
- Remember that you cast a long shadow
- Stretch to develop and coach for improvement
- You already employ experts at what you do. Hire consultants to support not to supplant
- And remember to invest in your own training and personal development programme.